PR Marketing and Communication

PR Marketing and Communication

ACTIVITY DESCRIPTION ESTIMATED COST
SALES, MARKETING & REPRESENTATION SERVICES
1. Sales calls / mission   assistance / special events - Provide individual / programme of sales calls to tour operators / corporate travel companies / meeting and incentive organises as per requirements to develop business and generate leads and gather market information- Management of presentations / events with trade / media attendance. Organisation of venues, management of event and organisation of guest list. Euro 490 per day, includes one sales executiveEuro 1990 per weekly sales mission(Excluding out of pocket expenses, costs of travel or hire of venues for meetings)
2. Storage and distribution of promotional materials  - Storage and distribution as required of consumer / trade brochures, videos, cd roms, photo library etc..  Euro 2,000 per annum plus postage costs
3. Events / hospitality / workshops and exhibitions - Representation of clients (at stand) at trade and consumer fairs and exhibitions:

  • IFTM / MAP
  • ILTM
  • Meedex
  • Bedouk

 

 Euro 390 per day(excluding individual stand costs, travel and accommodation expenses)
4. Market research / activity reports - Reports can be provided offering latest information on market trends and developments in French market providing overview of activity required to maximise exposure within French market. Euro 400 for market report
5. Newsletters - Newsletter with latest client updates/developments written and distributed to entire trade or MEDIA:6500 travel agency contacts800 wholesale tour operators3800 MICE agencies

12 400 corporate contacts

1600 association

3700 media

690 Euros per newsletter to leisure clients890 Euros per newsletter to MICE clients 990 Euros per newsletter to Corporate clients 990 Euros per newsletter to media
PUBLIC RELATIONS AND MEDIA SERVICES  
1. Press release distribution / management of proactive and reactive press office - Quarterly press releases with latest update on member activity / development to be distributed to extensive media contacts including national press and trade publications- Management of press calls and service to develop exposure of member within French media. From Euro 8,000 per annum
2. Management of press events - Management and organisation of press events. Organisation of venues, management of event and organisation of guest list Euro 8500 per event(does not include individual stand costs, travel and accommodation expenses) 
3. Management of press trips  - Management and organisation of press trips. Organisation of press trip, management of press trip and invitation of key media From 2000 (does not include individual travel and accommodation expenses)